What is Facebook ads?

It is the tool created by Facebook to manage the marketing and advertising strategies of any company seeking to create a digital identity on the Internet. Facebook Ads allows to have direct contact with any group of people, as well as to generate data that allows the company to reach users who do not know it yet.

What are Facebook ads results?

Results are the total number of times your campaign received its desired outcome. This is arguably the most important metric, and will vary based on the type of Facebook Ads campaign, and the business goal you have set. Results will typically be a conversion metric, such as website purchases or leads.

Why do ads appear in my Facebook news feed?

Facebook enables advertisers to “rretarget” users who have visited their website or app outside of Facebook, which might lead to additional advertisements appearing in your news feed. Similarly, How do I stop ads on my Facebook news feed? How do I have Facebook stop showing me ads in my news feed?